She beat 261 applicants for the job. She wasn’t real

“He said, ‘All you’ve done is swapped your face. Anyone could do that,’” Moore recalled. “‘What would impress me is if you did this as a woman.’”

That challenge sent Moore back to the drawing board for four months. His second persona, Jackie Morris, required more sophisticated software to alter both his face and his voice in real time, a new LinkedIn, a new resume, a new passport, and an Instagram account complete with photos of Jackie on a beach with her husband and dog. He even married Jackie off to Jack Morris, his first fake identity, just for continuity.

“By now I was having fun,” he said.

Fooling the filters

Moore applied as Jackie for a fixed-term marketing role paying 30,000 pounds. Out of 262 applicants, four were invited to interview. He was one of them.

The first round was, somewhat ironically, an AI screening, requiring his AI persona to converse with the company’s own AI chatbot. He passed. In the live video interview that followed, Moore ran a separate program in the background that listened to the conversation and fed him suggested answers whenever a question came up he wasn’t sure how to handle.